This study analyzed the export determinants necessary for establishing Korean seafood export strategies to ASEAN. According to the results of the analysis, the real GDP magnitude of the export target country and the previous seafood export volume were found to have a greater influence than the real exchange rate in the Korean seafood exports to ASEAN. Therefore, in order to expand Korean seafood exports, it is necessary to first select major export target countries based on real GDP, which represents the market size. In terms of market size, Indonesia is the most superior country among ASEAN countries. Among ASEAN countries, the second and third largest market sizes are Thailand and Singapore, and the countries with similar market sizes are the Philippines, Vietnam, and Malaysia. Therefore, in order to expand Korean seafood exports to ASEAN, it is necessary to establish an export strategy centered on these top six countries. The real exchange rate, which is a price factor, was found to be a significant export determinant only in three ASEAN countries: Indonesia, the Philippines, and Singapore. Although the real exchange rate is a significant determinant influencing Korean seafood exports to ASEAN, its influence is not as general as real GDP. Therefore, it is necessary to additionally consider the real exchange rate only when establishing seafood export strategies for these three countries.